We’re on a mission to help you connect with the right customers and grow.

Guiding Principles

Client Focus:  We start every engagement by listening – about your business, its history and your goals.  Cookie cutter solutions aren’t what you need.  The best idea in business isn’t much good to you if it’s not a fit for you. 

Integrity:  Trust is the underpinning of every engagement.  We’ll give you the straight scoop, no matter what – including referring you to another trusted provider if we don’t think we’re the best fit.

Engagement:  We limit our engagements to ensure you get the attention you deserve.  Your projects are always a priority for us.

Non-disclosure:  All information shared with us is treated as confidential and will not be shared with anyone not directly involved in our work together. 

Our Process

We use a consistent approach that helps ensure we’re doing the best job possible in each of the areas needed to build long term success.

Pre-Work: We start every engagement by listening.  We’ll go through a discovery process with you that’s designed to help us develop a complete understanding of your business, your market and the unique personality of your company.  If you’re not sure, that’s okay.  We’ll help you get there.

Getting the Right Message: Your message is the underpinning of your marketing and having the right words to reach your customer is critical.  We’ll help you get clear on the ways you make a difference to your best customers and develop a brand narrative that helps you tell your story.  We’ll create a BrandScript to help guide your communication across all platforms, a one liner for anytime you need a quick, clear statement about what your company does and taglines to use in advertising and on Social Media. 

A Website Designed to Convert: Your customers’ expectations have changed.  In today’s world they are busy and often inundated with information.  The best websites have adapted to this reality by quickly and clearly communicating the ways your business solves problems for your customer. 

We’ll make sure your website clearly communicates how you solve your customers’ problems and draws them in to engage with you.

Getting Seen: Search Engine Optimization (SEO): The most beautiful website in the world won’t do much good if it doesn’t get seen.  This is where SEO comes in.  We cover the 4 key areas that are critical to getting ranked by Google: 

1.     Website on-page SEO

2.     High quality backlinks

3.     Engagement through Google My Business

4.     Consistent listings across local, regional or national business directories 

 Each of these categories can be a project by itself.  But the effort pays off by attracting a regular stream of prequalified leads.  We can create a plan for you to implement, or we can manage this process for you.

Grabbing Attention and Following Up: Most customers don’t buy the first time they land on your website.  You need a plan to gather the attention of those “just looking” and nurture them to become customers.